Council requires clear, consistent, unambiguous messages that brand and position our corporate image.
The City of Unley’s corporate image is a visual representation of our brand. Our corporate image is the public face of our work and one of the measures by which we are evaluated by the public. A strong corporate image builds our audiences’ understanding and respect for what we do.
The positioning statement provides the foundations on which to build a strong brand. It reinforces the City of Unley’s brand values and tells our audience our focus.
A Community of Possibilities
We live in an era of constant change. This means the ways in which we support our community must also keep changing to meet new demands.
The City of Unley looks to the future and considers possibilities, whilst maintaining and sustaining all that we hold dear and relevant from the past.
We are a community of growth and possibilities.
We are innovative leaders who challenge ourselves to make positive changes for our community.
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